iQOO 7 Wins 2021 Red Dot Award For Product Design

Vivo’s iQOO 7 smartphone wins the 2021 Red Dot Award for Product Design. It is all thanks to its outstanding layout that gives users a strong sense of control. The “Red Dot Award: Product Design“ appraises the best products created across the globe every year. Furthermore, inspired by the brand’s affinity for speed, its’ aesthetic visual experience comprises corrosion-resistant marine aluminum in its middle frame. In addition, the AG frosted glass made it win the race amongst other contenders.

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To recall, iQOO 7 is the latest performance flagship by iQOO, the independent sub-brand of Vivo. It aims to provide an unparalleled experience to young and tech-savvy consumers. Additionally, it runs on the latest Qualcomm® Snapdragon 888 5G Mobile Platform. It also features multiple leading technologies, including super flash charging capabilities and a liquid cooling system. Moreover, it comes with a 120Hz refresh rate, a 1000Hz Instant Touch Sampling Rate, and 300Hz Touch Sampling Rate.

iQOO 7 – Red Dot Award: Product Design Winner

According to iQOO’s product design team, they have always focused on the users and prioritize what is best for them by addressing their true needs. When designing iQOO 7, they did consider some of the most common user scenarios. It includes extensive use for game-playing as well as when the phone accidental falls. The team is extremely excited that the efforts are recognized by Red Dot, the world’s most prestigious design award.

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Furthermore, iQOO 7 adopted corrosion-resistant marine aluminum in its middle frame. It prevents corrosion from oils and perspiration on users’ hands. It also provides extra protection to the smartphone’s rear cover and screen when the phone falls. The hard-edged middle frame with a slightly curved surface on the side provides a comfortable grip.

Additionally, adopting AG frosted glass on its rear helps iQOO 7 resolve the issue of sticky fingerprints. It also makes the underlying light and shadow comparison more transparent. The resulting transparency enhances the smartphone’s three-dimensional feeling while expressing iQOO’s goal to epitomize both fun and speed through design.

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The company will soon offer the iQOO 7 series in India. They will customize their product portfolio based on market conditions and sophisticated insights into local customer needs and preferences.